Speaker: Ed Thompson
Location: Westin Kierland - Kierland Ballroom 3
Session Type: Keynote Session

The future of CRM is uncertain. Uncertainty leads to debate. No one likes to engage in a bit of friendly jousting more than a Gartner analyst. In this lively session, Gartner analysts battle it out on this topic, and in doing so offer some of the most insightful, honest, and well-rounded assessments of where we might see CRM in the future.