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Events On Demand
Customer Relationship Management Summit
14-16 September 2009  |  Scottsdale, AZ
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Sessions - Theme 1: Urgency of Now
14 Sessions
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Monday
09:30 AM – 10:30 AM
The Importance of the Customer Experience in a Recession
Speaker: Ed Thompson
Session Type: Track Session
ID: G1
Track: 1
Monday
10:45 AM – 11:45 AM
Organizational Change Management Techniques for CRM Success
Speaker: Matthew Goldman
Session Type: Track Session
ID: G6
Tracks: 1, 7
Monday
01:45 PM – 02:45 PM
How Generation Virtual Will Change CRM
Speaker: Adam Sarner
Session Type: Track Session
ID: G9
Tracks: 1, 3, 4
Monday
01:45 PM – 02:45 PM
Enterprise Feedback Management: The Who, When, Why, Where and What of Surveying
Speaker: Jim Davies
Session Type: Track Session
ID: G10
Tracks: 1, 5, 6
Tuesday
09:15 AM – 10:15 AM
How Twitter and Social Media Will Disrupt Your Customer Service Processes
Speaker: Michael Maoz
Session Type: Track Session
ID: G14
Tracks: 1, 3, 5
Tuesday
04:15 PM – 05:15 PM
Assessing the Value of CRM Analytics
Speaker: Gareth Herschel
Session Type: Track Session
ID: G19
Tracks: 1, 4, 5, 6
Wednesday
09:15 AM – 10:15 AM
Innovation: Your New Core Competency
Speaker: Kathy Harris
Session Type: Track Session
ID: G24
Track: 1
Wednesday
11:15 AM – 12:15 PM
The Impact of Social Trends on the Future of CRM
Speaker: Scott D. Nelson
Session Type: Track Session
ID: G25
Track: 1
Wednesday
11:15 AM – 12:15 PM
At the Radar’s Edge: Emerging Trends and Technologies
Speaker: Jackie Fenn
Session Type: Track Session
ID: G27
Track: 1
Monday
07:15 AM – 07:45 AM
"Getting" Gartner: How to Understand What We Are Talking About
Speaker: Sharon A. Mertz
Session Type: Pre-Conference Tutorial
ID: T1
Tracks: 1, 2
Monday
01:45 PM – 03:00 PM
Workshop: Getting the Most out of Your Marketing Dollars
Speaker: Kimberly Collins
Session Type: Workshop
ID: W1
Tracks: 1, 4, 7
Monday
01:45 PM – 03:00 PM
Workshop: How to Leverage Social Media Within Your CRM Strategy
Speaker: Scott D. Nelson
Session Type: Workshop
ID: W2
Tracks: 1, 3
Tuesday
09:15 AM – 10:30 AM
Workshop: Customer Experience
Speaker: Ed Thompson
Session Type: Workshop
ID: W3
Track: 1
Wednesday
09:00 AM – 11:00 AM
Workshop: How to Use Key Performance Indicators to Manage CRM Initiatives
Speaker: Michael Smith
Session Type: Workshop
ID: W7
Tracks: 1, 6