John Kopcke, Senior Vice President, Business Intelligence and Performance Management Global Business Unit, has more than 30 years of experience with decision support and business intelligence solutions. Previously CTO at Hyperion, Kopcke is the driving force and thought leader behind Oracle’s vision for business intelligence and performance management. In this role, he oversees product marketing, BI and performance management domain experts, and the Crystal Ball (predictive modeling and simulation) global business unit.